Paula Glindemann
CONTACT
paula.glindemann@web.de
What’s in a name? is a critical design project which imagines, through a corporate tie-up between genetic editor CRISPR and dating app Tinder, a near-future in which people select who they date and reproduce with through gene-screened “perfect matches”. The gene screening technology allows users to find a reproductive partner who is their genetically “ideal” counterpoint so they may conceive their “perfect” child.
What's in a name?
If you could ensure that your children had the chance for a perfect life, you would do it, wouldn't you?
Free from genetic disease, with the greatest physical and intellectual prowess, destined for high-worth careers and incredible longevity in the best of health.
The gene screening technology allows users to find a reproductive partner who is their genetically 'ideal' counterpoint so they may conceive their 'perfect' child.
This project explores these emerging trends through the creation of an annual festival that gives their participants the opportunity to select and reproduce with other people purely based on genetic advantage.
The project critiques the corporate exploitation of the narcissism of aspirant parents, as techniques for “hothousing” children transcend to genetic control of future generations from before their birth.
